Optimizely

Optimizely

Verified

Content Marketing Platform

Digital experience platform with content management, experimentation, and personalization

500-1,000 employees
San Francisco, CA
Founded 2010
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Product Overview

Optimizely

Digital experience platform offering comprehensive experimentation, personalization, and content management tools to help businesses optimize every customer touchpoint through data-driven testing.

Unique Value Proposition

Industry-leading experimentation platform with advanced statistical engine, full-stack capabilities, and integrated content management enabling businesses to test, learn, and optimize across entire digital experiences.

Categories

Digital Experience Platform
A/B Testing
Experimentation
Personalization
Content Management

Target Market

Industries

E-commerce
Financial Services
Technology
Media & Publishing
Travel & Hospitality
Healthcare
Telecommunications
Retail

Company Size

500 - 50000 employees

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Pricing Information

Pricing Model

custom

Free Trial Available

Typical Contract Length

12 months

Key Features

A/B and multivariate testing
Feature flagging
Progressive rollouts
Server-side experimentation
Mobile app testing
Visual editor
Audience segmentation
Personalization campaigns
Content recommendations
AI-powered insights
Statistical significance engine
Real-time results
Content management system
Digital asset management
Workflow automation
Campaign planning
Performance analytics
Heat mapping
Session recording
Cross-channel orchestration

Integrations

Google Analytics
Adobe Analytics
Segment
Salesforce
Marketo
HubSpot
Microsoft Dynamics
Slack
Jira
Contentful
Drupal
WordPress
Shopify
Magento
AWS
Microsoft Azure
Amplitude
Mixpanel
Snowflake
BigQuery
API Available
View Docs

Security Features

Single Sign-On (SSO)
Two-factor authentication
Role-based access control
Data encryption
GDPR compliant
SOC 2 Type II
ISO 27001
Privacy Shield
Audit logs
IP whitelisting

Security & Compliance

SOC 2 Type II
ISO 27001
GDPR
CCPA
HIPAA
Privacy Shield

Implementation & Support

Implementation Time

9 weeks (60 days)

Deployment Options

Cloud
On-Premise

Support Hours

24/7

Implementation Support Included
Training Resources Available